Gift cards are becoming increasingly popular worldwide, as both consumers and business owners recognize the potential they hold for businesses and the convenience they offer as a payment method.
With the rise of e-commerce and online shopping in India, gift cards have become increasingly sort after. Gift cards have also helped reduce the headache of thinking of gifts to give people during the many festivals in India, as it is a great gifting items and give recipients the option of choosing what they want.
In this article, we will explore the world of gift cards in India, whether or not they are available in India and the various brands of gift cards you can buy in India.
Is Gift Card Available In India?
Yes, gift cards are available in India. There are several gift card brands in India, and the one you opt for depends on the niche you want to use it for.
Gift cards have been available in India for over a decade, with the first ones being introduced in the early 2010s. One of the popular gift card brands in India is the Amazon gift card and this is thanks to how much Indians use Amazon as a commercial hub for buying products.
Types Of Gift Cards In India
1. Amazon Gift Card
The Amazon store is the largest online retail department in the world and its market dominance cut across India. With a focus on consumer products like books, electronics, music, clothing, computer and computer gadgets, clothing items, and musical instruments among several others.
The Indian Amazon gift cards allow online shoppers to buy items on Amazon at a discounted price. There are different types of Amazon gift cards available; physical, digital, print at home, speciality and Amazon reloads.
2. Steam Gift Card
Steam is a popular brand among gamers all over the world. It is a popular online store for video games, in-game content and other video game downloadables. It has a huge customer base in India.
The Steam gift card in India allows users to pay for apps and products bought from the Steam library. With this gift card, gaming enthusiasts get seamless access to the Steam gaming ecosystem.
3. Google Play Gift Card
Android users will understand the importance of Google Play gift cards. It is the official currency for Android devices.
Almost all Android users need the Google Play Store to use the latest software, both paid and unpaid, on their devices.
The Google Play gift card gives users the functionality of funding their Google Play account. This account can be used to buy various digital content. Some contents are only available based on the user’s country and jurisdiction. Therefore an Indian Google Play gift card is needed to access paid digital content in India.
4. iTunes Gift Card
The iTunes gift card is what the Google Play gift card is to the Google Play Store. The gift card gives Indian Apple device users purchasing power in the Apple Store. You can buy content like book pdf, music, movies, in-app purchases and so much more with an iTunes gift card.
Most iTunes gift cards are bought online, the code is sent to the email provided during purchase. If you are buying to gift someone, you can just provide the person’s email in the process.
5. Uber Gift Card
Uber is an online taxi platform, connecting people who need to commute together with prospective drivers.
The Uber gift card in India, allows users to make payment for a ride without the traditional payment means of credit/debit card or cash. So, gifting someone an Uber gift card is like paying for their transportation and people who move around a lot will appreciate this type of gift card.
Where To Buy Gift Cards In India
There are two ways to buy gift cards in India; online and in-store. Many online marketplaces in India, such as Amazon, Flipkart, and Snapdeal, offer a wide range of gift cards for popular brands, restaurants, and online services.
Physical retail stores, including supermarkets, department stores, and gift shops in India sell gift cards. You can find them for popular brands like Lifestyle, Shoppers Stop, and more.
It is easy to use gift cards in India just like it is all over the world, Simply present your gift card during the checkout when making a purchase. If the gift card is already loaded on your account, ensure you make purchases with this account and choose “gift card” as a payment option during checkout.
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